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Head of Sales
Job Reference: PYB_3419
Head of sales
Reporting to: Managing Director
Location: Office based – Gateshead.
Salary: £50,000 – £65,000 basic
On-target earnings: + £30,000 bonus (uncapped for overachievement)
About you
We are looking for a commercially minded, people-focused sales leader who enjoys building high-performing teams and delivering results. Our client has a wonderful business with a great culture and energy. We are looking for a positive, curious leader who works with energy while creating a strong team culture and bond.
You are curious about your product and market, committed to continuous learning, and motivated by helping others succeed, while holding them to clear standards.
You balance empathy with accountability. You coach, challenge, and support in equal measure. You don’t avoid difficult conversations, and you take pride in building teams that consistently perform.
Role overview
As Head of Sales, you will lead the strategic and operational delivery of the sales function.
Reporting directly to the Managing Director, you will be accountable for building a high-performing sales team and delivering sustainable new business growth.
You will work closely with Marketing, Operations, Customer Success, and Senior Leadership to ensure our sales approach is aligned with our mission, values, and commercial goals.
This is a hands-on leadership role for someone who enjoys being close to the detail, developing people, and driving consistent performance.
Strategic sales leadership
- Own and deliver sales targets, forecasts, and pipeline performance.
- Maintain clear visibility of pipeline health, conversion rates, and deal quality.
- Lead on strategic partnerships,
- Use data and insight to drive continuous improvement.
- Establish clear standards for sales activity, qualification, and follow-up.
Team leadership & development
- Lead, coach, and develop a team of Sales Consultants.
- Build a high-performance, values-led culture.
- Set clear expectations and performance measures.
- Design and deliver structured onboarding, training, and development programmes.
- Conduct regular 1:1s, call listening, reviews, and performance check-ins.
- Build confidence, skill, and accountability across the team.
Business development & customer acquisition
- Drive acquisition of new business
- Embed consultative, needs-led selling approaches.
- Work closely with Marketing on lead generation and campaign follow-up.
- Ensure accurate CRM usage and reporting across the team.
- Maintain high standards of customer experience throughout the sales journey.
Cross-functional collaboration
- Partner with Marketing, Customer Success, and Operations to optimise the customer lifecycle.
- Provide structured feedback to inform product, positioning, and proposition development.
- Collaborate with Finance and Leadership on forecasting and planning.
Data, reporting & market insight
- Analyse pipeline, win rates, renewals risk, and market trends.
- Monitor KPIs including conversion rates, AOV, NPS, and customer satisfaction.
- Produce clear, actionable reports for senior leadership.
- Track competitor activity and emerging opportunities.
Head of Department & Company Leadership
- Embed a strong customer-centric culture.
- Champion the company values across the organisation.
- Ensure consistent use of systems and processes.
- Communicate clearly and effectively across teams.
- Lead regular product, sector, and skills development sessions.
Requirements
- This role is for you if you…
- Enjoy developing people and holding them to high standards.
- Are comfortable owning revenue targets and being accountable for results.
- Use data to guide decisions and coaching.
- Lead from the front and stay close to performance.
- Build structure and process that supports growth.
- Thrive in evolving, high-growth environments.
- Take pride in building resilient, capable sales teams.
Benefits
Superb salary, bonus and benefits package