Social & Content Specialist – Automotive

Salary up to £55,000 + Bonus + Excellent Benefits

An exciting opportunity for a creative and commercially minded Social & Content Specialist to join the Marketing team of an emerging automotive brand launching in the UK.

This isn’t a traditional corporate social media role. We’re looking for someone who understands how great brands behave on social, not someone who simply schedules posts.

You’ll take ownership of organic social channels, create engaging social-first content, work with creators and influencers, and help establish a distinctive brand personality for UK audiences.

If you love creating content, telling stories and understanding what makes people stop scrolling, this could be an excellent opportunity.

The Role

Working closely with the Marketing Director and wider Marketing team, you’ll combine strategic thinking with hands-on content creation.

Your responsibilities will include:

• Managing day-to-day activity across Instagram, TikTok, Facebook, LinkedIn and YouTube
• Planning, creating and publishing engaging social-first content
• Creating Reels, TikToks, short-form video, Stories, photography and behind-the-scenes content
• Capturing content at vehicle launches, events and partnerships
• Adapting global content to make it relevant and engaging for UK audiences
• Helping develop the UK social media and content strategy
• Spotting emerging social trends, cultural moments and content opportunities
• Identifying and working with relevant creators and influencers
• Developing creator briefs and coordinating content delivery
• Building and engaging the brand’s online community
• Encouraging user-generated content and conversations
• Working with creative agencies and production partners
• Collaborating across Brand, Digital, PR, Events and Retail Marketing
• Monitoring social performance across reach, engagement, community growth and video
• Using audience and performance insights to continually improve content

Requirements

About You

We’re looking for someone who is creative, culturally curious and genuinely hands-on.

You will ideally have:

• 3–5 years’ experience in social media, content or digital marketing
• Experience creating content for a consumer, lifestyle, technology or automotive brand
• Strong knowledge of TikTok, Instagram, YouTube, Facebook and LinkedIn
• An excellent understanding of short-form video and social-first storytelling
• Strong copywriting skills and natural written English
• Great visual judgement and attention to detail
• Experience working with creators and influencers
• Strong organisational and project management skills
• The ability to manage multiple campaigns in a fast-paced environment
• A willingness to experiment with new ideas, formats and platforms

Experience with photography, mobile videography, CapCut, Canva, Adobe Creative Suite or Premiere Pro would be advantageous, as would experience supporting a brand launch or new market entry.

Automotive experience is welcome but not essential. We’re equally interested in talented social and content specialists from lifestyle, technology and other fast-moving consumer brands.

Who We’re Looking For

Someone who:

Loves creating content, not just managing it.

You understand what makes people stop scrolling, watch, engage and share.

You’re naturally interested in social media, culture, design, technology and emerging trends, and you can translate those interests into engaging brand content.

Most importantly, you want the opportunity to help build a brand from the ground up and have a genuine influence on how it is introduced to UK consumers.

Benefits

The Package

? Salary up to £55,000
? Performance-related Bonus
❤️ Life Assurance
?️ Critical Illness Cover
? Private Healthcare
? Private Dental
? Generous Pension
? Up to 3 Family & Friends Cars

This is a fantastic opportunity for someone ready to take the next step in their social and content career and play a key role in establishing an exciting new automotive brand in the UK.

If you’re passionate about social media, storytelling and creating content people genuinely want to engage with, we’d love to hear from you.

Apply today or get in touch for a confidential discussion.